The City UK
The City UK
URL: www.thecityuk.com
Background
XM London were asked by the UKTI to develop a website strategy and design and build a website to promote the City and the UK’s financial services abroad. The UK is the world’s largest source of international bank lending, with total banking assets of £7.0 trillion at the start of 2008.
Key requirements:
- Ease of management
- Handle heavy traffic from
- Flexibility to manage and change all creative elements
- Ability to respond quickly and create pages for news and focus stories
Solution
The site with a modern and energetic templated design allows The City UK communications team to make fast and frequent updates with news and breaking developments from the City.
Deploying NetDevPLus ensured that the site’s templates would be extremely simple to manage and update for the web editors. The templates are broken down into small areas within each page with new text, imagery, flash and movie files or combination of all of them. The site also includes a sophisticated calendar function to display latest events.